The AFROEQUALITY project kickoff meeting

AFROEQUALITY

The AFROEQUALITY project, funded by the European Commission under the CERV-2023-EQUAL initiative, officially kicked off on the 17th and 18th of June 2024 with a successful meeting hosted by the coordinator, National and Kapodistrian University of Athens, at the Faculty of Communication and Media Studies.

AFROEQUALITY is a groundbreaking initiative that brings together a dedicated consortium of partners including the National and Kapodistrian University of Athens, Convergence, CESIE ETS,Instrategies, and SCI Hellas. The project's mission is to strengthen members of African communities in Greece, Italy, and Spain through comprehensive research, empowerment, and dissemination activities.

Convergence plays a pivotal role in leading communication initiatives designed to combat Afrophobia, xenophobia, and hate speech. Relevant activities involve raising awareness and engaging stakeholders and the public on matters of equality, participation, and the culture of People of Color (POC) and people of African descent, as well as communicating and disseminating the project's results locally, nationally, and internationally to maximise its impact. One of the key activities of Convergence, is the development of the AFROEQUALITY Empowerment App, an interactive game that promotes understanding of cultural identity, interculturality, and alternative narratives, aimed at empowering all users, not just POC, to appreciate diversity. These efforts are crucial in fostering inclusion, civic participation, and digital citizenship for People of African Descent.

The project aims to build trust between local and African communities in partner countries, promoting gender mainstreaming and battling structural racism. It also creates replicable methodologies, fosters the exchange of practices among stakeholders, and establishes a dynamic in favor of POC.